From the 13 September, 1953 New York Times:

'A Kaleidoscope of Color- Stained-glass blue in a rich tone. The rough surfaced wool (Lesur) swings to a full hem. Seven-eighths length coat. By Zuckerman, about $175.  John Frederics hat.'

Lesur wool was at this time made by Lesur et Cie, a Belgian company, which was bought by Segard Masurel in 1963.